The Real Agent Memo
Ted's weekly memos provide insights and advice you won't find anywhere else.
The Greatest Marketing Tool in the World (and it’s FREE!)
Merry Christmas! 🎅🏻 In the spirit of the season, and since I caught your curiosity with my catchy title, I...
How to Accomplish Waaaaay More with an Accountability Partner
Ah, the life of a REALTOR®. Being your own boss is the best, right? That’s what we all thought before...
How to Reap a Bountiful Harvest from a Tiny Geo Farm
99% of agents do NOT run a Geo Farm. But you should, even if it’s only a tiny patch. Let’s...
A Message of Hope From Future You
To my regular readers: The previous 14 Memos were inspired by the 14 Agent Skills Master’s Program Modules. This is...
How to Educate Your Clients (and eliminate 75% of your stress)
Has this ever happened to you? It’s five minutes after the first showing for your new listing, and the seller’s...
The HUB of Your Marketing and WHY it Sucks
I don’t know for certain that your website sucks, but 99% of REALTOR® sites do, so it’s a reasonable assumption....
The #1 Most Important Marketing Tool That Nobody Talks About
Have you ever lost a listing to another agent and then looked at their MLS presentation and realized how awful...
The Only 3 Stats You Need to Simplify your Presentation and Make a Powerful Impression
As REALTORS®, we are deluged with a mind-boggling pile of statistics. It’s actually a thing now for some marketing companies...
The Target Buyer
When you’re advising your seller clients—on both price and presentation—the most important thing to keep in mind is this: WHO...
The Simple Business Tracker Spreadsheet
If you can accurately answer these questions, there’s no need to read this article. What percentage of your listing presentations...
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