Buyer Psychology – The Perception of Value – Part 2
Click here to read Part 1 Last week, I wrote about the fundamentals of why buyers buy, and how the brain must perceive good value (consciously or otherwise) to trigger the “let’s write an offer” response. So, what if a buyer does not perceive good value? Simple: They focus on a negative. 👎 For example, […]
Buyer Psychology – The Perception of Value – Part 2 Read More »
