Simple Skills that Make the Most Impact April 21, 2021 Last week I went off on a wild raving rant about Mega-Agents. I needed to vent a little pent-up steam, don’t you know? 🤯 (I will reveal ...
The Mega-Agent Illusion April 14, 2021 There’s a mega-agent in almost every major market. You know who I’m talking about; the slick dude (or gal) with the beaming smile plaste...
The Three Pillars of Success in Real Estate April 8, 2021 If we break down what is needed to be a great REALTOR®, each skill falls under one of these three major pillars: Real estate skillsPeopl...
Reality TV and How to Get an Awesome Car March 31, 2021 You’re watching Celebrity Agents of L.A. on HGTV. Somewhere up the coast, Lance cruises into view in a canary yellow Lambo-Guzzi F518 Sp...
The Ultimate Listing Presentation March 24, 2021 Have you ever lost a listing to another agent and had the seller tell you it came down to a coin toss? “We really liked what you both ha...
The Prime Space on Your Website March 17, 2021 Last week, I talked about How to Add Life to Your MLS Description. 🥱 Potential buyers are flipping through many listings, and just like ...
How to Add Life to your MLS Description March 12, 2021 Are you sick of reading boring MLS descriptions? Me too! In fact, if the Lizard People from Xenon captured me and wanted to know a...
Buyer Psychology – The Perception of Value – Part 2 March 1, 2021 Click here to read Part 1 Last week, I wrote about the fundamentals of why buyers buy, and how the brain must perceive good value (consc...