You’ve been working with ‘Bob the Buyer’ for a while now, but you’re not having any luck finding the right...

Can you spare 14 minutes and 24 seconds? That’s 1% of the 1,440 minutes you get every day, so don’t...

Door-knocking? 😱 I’d rather walk into Room 237 (The Shining). I remember reading the book as a kid and being...

Part of the reason you became a REALTOR® was to “be your own boss,” right? But then, “being your own...

“To bus bench, or not to bus bench? That is the question.”  - Ted Greenhough OK. It’s not quite as...

And now for something a little bit different: Every week, The Real Agent Memo serves up a tiny appetizer from...

There are pros 👍 and cons 👎 to every different business model in Real Estate. I was an individual agent...

Why do you “market” yourself? 🤷 It’s to establish your BRAND. To be clear, your brand is not your logo,...

I never understood why other agents wanted to have a massive “inventory.” They would beam with pride as they showed...

The biggest, most motivated category of buyers for your new listing are ‘Current Buyers’, They’ve already viewed most or all...