If you’re one of the 1% of REALTORS® who is highly skilled at social media, congratulations! You should fully exploit this skill. Always work with your strengths! However, if social…
Last RAM, I talked about How to Become the True Area Expert. If you followed my advice consistently for the past two weeks, you already know more than any other…
There’s a mega-agent in almost every major market. You know who I’m talking about; the slick dude (or gal) with the beaming smile plastered all over the billboards and the…
Last week, I talked about How to Add Life to Your MLS Description. 🥱 Potential buyers are flipping through many listings, and just like most everyone else in our fast-paced…
Merry Christmas! 🎅🏻 In the spirit of the season, and since I caught your curiosity with my catchy title, I won’t make you read this entire article before I reveal…
I don’t know for certain that your website sucks, but 99% of REALTOR® sites do, so it’s a reasonable assumption. Sorry. Not sorry. ——————– Here’s an example of how critically…
“To bus bench, or not to bus bench? That is the question.” – Ted Greenhough OK. It’s not quite as profound as Hamlet’s soliloquy. But massively more important from a…
Why do you “market” yourself? 🤷 It’s to establish your BRAND. To be clear, your brand is not your logo, or your name, or your tagline. Those things represent your…