Why You Get Referrals
You get referrals from your past clients for one reason: They’re 100% confident that you’re going to make them look good.
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Why Certain People Drive You Crazy
We all naturally ‘click’ with some clients. It’s fun and easy to work with them. Others? Not so much.
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Ten Steps to Greater Self-Confidence
Confidence is attractive. When you know what you’re talking about, and you present yourself with skill and authority, people will trust you more. TRUST is the reason you get business.
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The Motivation Alignment Principle (MAP)
You’ve probably got different buyers at various stages of the home buying process. So, how do you know each buyer’s motivation level?
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The Ridiculously Uncomplicated Follow-Up System (RUFUS)
You know what’s insane? Spending thousands on marketing and not having a reliable Prospect Follow-Up System. Or worse, forgetting to follow up with a referral or a hot lead you met at an Open House.
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Five Simple Steps to Getting Stuff Done
As a busy REALTOR®, chances are you’ve got a hundred little things to get done every day. And you get them ALL done! Congratulations!
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The Accidental Geo Farmer
I started my Real Estate career just like you did, with zero clients, zero prospects, and not a clue what to do next.
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Marketing Your Marketing
There are two distinct marketing functions in Real Estate: Marketing your Listings and Marketing Yourself.
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7 Steps to Selling in a Pandemic
Sales are slow. But they haven’t stopped! Homes are being sold EVERY day, all across North America, in EVERY market. Here are 7 steps to take to get your listings sold.
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How to Overcome Your Aversion to Video
Advice to consider when shooting video of yourself to use to connect with clients.
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